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I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More



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Better Links Directory Most businesses target only people "ready-to-buy". These hot prospects are... Read More The right direct mailing list targets people who want your... Read More Multicultural marketing mirrors the changed face of America and is... Read More Without a doubt, if you asked me, Shane if there... Read More I opened the registered letter and was shocked. My best... Read More Everything happens Quickly and Instantly on the Internet. In the... Read More It used to be if you were a small business,... Read More In my e-book "Articles That Sell", I've shared the secret... Read More You've probably heard the slogan, "You never get a second... Read More I step outside my back door and look at some... Read More Display graphics are graphic images used for illustration or "display"... Read More So, you´ve been around for a while, and maybe even... Read More Simple low-cost postcards have become a valuable business tool for... Read More Many service professionals tell me that they are uncomfortable with... Read More But more importantly, watch what they do. If you do... Read More It used to be you that if you had a... Read More If you don't get this right, you can just forget... Read More Donors read postscripts. This is a sad but important reality... Read More Telemarketers... ooohhh... I'll bet we've all got a nice story... Read More A while back a small business owner paid me a... Read More What is database marketing?Database Marketing is the gathering and storing... Read More People attend trade shows because they are in a specific... Read More There are many mailorder publications that will list... Read More We are all customers of one product or another. How... Read More Have you ever sat down to write a sales letter... Read More
Why Instant Gratification Marketing Condemns Businesses To Losing 90% Of Their Potential Customers
Mailing Lists ? Keeping it Simple
Multicultural Marketing ? Taking Care of Business At Hand
How To Start With Absolutely Nothing And Create Wealth online in 30 days or less.
Judge Rules in Consultant?s Favor with 80-20 Rule
Quick and Instant Marketing Soup
The Future of Marketing Part 1
Peddling Your Own Wagon Through Local Exposure
Terrific Titles, Happenin Headlines
Meaning and Marketing - The Hurricane
What to Look for in Display Graphics and Trade Show Graphics
So You Want To Cut The Crap And Get Into The Money?
7 Tips for Successful Postcard Marketing
Connecting With Your Clients
Listen To What The Marketing Experts Say
The Death of Product Packaging as We Know It.
Have Something Good To Say
The Fundraising Letter PS: 25 Powerful Things To Say There (Includes Examples & Samples)
Telemarketers Dont Like Them? Heres An Idea For Ya!
Marketing to Women -- Can I Buy You A Clue?
Database Marketing: Secrets To Skyrocket Your Online Profits Using Database Marketing
Be a Smarter Marketer - Learn the L-A-W for Trade Shows
How to Make Profits With a Commission Mailing Business
Getting More From Your Customer
Mortgage Marketing - How to Write a Mortgage Marketing Sales Letter That Gets Results!
Display graphics are graphic images used for illustration or "display"... Read More
You could end up with poor results when designing a... Read More
What makes one logo better than another?Simplicity.A good logo works... Read More
Whether you are already running your own business, or still... Read More
Viral marketing involves the use of surf-exchanges, and if you... Read More
Narrowing your focus to one primary group of people is... Read More
Radio advertising can be a small business's best friend. It's... Read More
Articles submitted to online publishers bring your site new visitors... Read More
Do I need a web site? That is the question... Read More
I spend a lot of my time reading books and... Read More
If the promotional items you give out end up in... Read More
Your message is first among your weapons in the battle... Read More
If you are not using flyers in your business you... Read More
Clichés. We've all heard them...and hear some of them so... Read More
Do you have a website? A Web Newsletter? A mailing... Read More
Cinch your success with 8-second leaders! Step into the saddle... Read More
We all work hard to attract even one paying client.... Read More
Yesterday I was sitting on a train going into London... Read More
©2004 Jeffrey DobkinThere are two types of lists, determined by... Read More
Q: My partner and I are having a hard time... Read More
Everything you will ever need to know about internet marketing... Read More
Make a vow to keep up your marketing schedule in... Read More
Trade show booths can act as an excellent source for... Read More
Whether you're a former retail store owner known for your... Read More
The lowly postcard?it's more than just a "having fun, wish... Read More
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